What external factors are taken into account by foodforecast ?

In today's dynamic business world, it is crucial to consider a variety of external factors that can influence customer buying behavior. We understand that numerous environmental factors play a role and incorporate these factors into our AI. Here are some of the key external factors that our AI takes into account:

1. weather conditions

The weather has a significant influence on consumer behavior. For example, demand for baguettes increases in warm weather, as people are more likely to go to the park for a barbecue. In cold weather, the piece of chocolate cake is more popular. By integrating weather data into our AI, your sales planning becomes much more precise.

2. vacation periods

School vacations and vacation periods have a significant impact on customer demand. Family vacations, travel plans and leisure activities during vacation periods often lead to changes in purchasing patterns and must therefore be taken into account for optimal sales planning.

3. holidays

Holidays such as Christmas, Easter or Ramadan bring with them special shopping habits. More emphasis is often placed on festive food and sweets.

4. local events

Events in the vicinity of individual stores, such as festivals, trade fairs or sporting events, can lead to a significant increase in customer traffic. We monitor local event calendars in order to cope with the increased flow of visitors and ensure optimum availability of goods.

Our aim is to always respond optimally to the needs and behavior of your customers by taking these external factors into account. So that you can offer your customers the best shopping experience and react flexibly to changes.